DESIGN THAI (Thai, 1960s - 1970s)

DESIGN THAI was a fashion brand, created by Jacqueline AYER, American designer and creator for "Design Thai" based in Bangkok. All Design-Thai garments were sewn and hand finished in their workrooms there with a rich collection of fabrics that were hand screened in vibrant tropical colors and designs.The construction of garments is of the highest quality with hand finished details like bound seams and hems, hand set zippers, hand set linings or hanger loops. The garments made by Design-Thai were sold by high end stores like I. Magnin, Bergdorf Goodman, Lord & Taylor or Harrod's in London, as well as luxury specialty boutiques. Design-Thai garments were popular from about 1965 till this end of 70' as evidenced by the numerous publications in fashion magazines like Vogue. The brand employed more than 400 employees.