Bullocks Wilshire was a luxury department store for owner John G. BULLOCK (owner of the more mainstream Bullock's in Downtown Los Angeles), located at 3050 Wilshire Boulevard in Los Angeles, California in a 230,000-square-foot (21,000 m2) Art Deco building completed in 1929. Bullocks Wilshire was also the name of the department store chain of which the Los Angeles store was the flagship; it had seven stores total; Macy's incorporated them into and rebranded them as I. Magnin in 1989, before closing I. Magnin entirely in 1994. Bullocks Wilshire's innovation was that it was one of the first department stores in Los Angeles to cater to the burgeoning automobile culture. It was located in a then-mostly residential district, its objective to attract shoppers who wanted a closer place to shop than Downtown Los Angeles. Traditional display windows faced the sidewalk, but they were decorated to catch the eyes of motorists. Since most customers would arrive by vehicle, the most appealing entrance was placed in the rear. Under the city's first department store porte cochere, valets in livery welcomed patrons and parked their cars. The department store served the upper crust of Los Angeles society. In its heyday, Bullocks Wilshire patrons included Mae West, John Wayne, Marlene Dietrich, Joan Crawford, Alfred Hitchcock, Greta Garbo, ZaSu Pitts, Walt Disney and Clark Gable. While struggling to become an actress, a teen-aged Angela Lansbury worked as a sales clerk. Future First Lady Patricia Nixon also served a stint on the floor. From his studio, next to the Chanel department, Neil Gittings photographed many celebrities who frequented Bullocks Wilshire.